Friday, June 21, 2024
HomeFor: ParentsIdentifying your child’s entrepreneurial potential

Identifying your child’s entrepreneurial potential

Every child is unique and possesses different talents and interests. As parents, it is our responsibility to nurture and support our children’s passions and help them discover their potential. One area that is often overlooked is their entrepreneurial curiosity. Encouraging and identifying this interest in your child can have a profound impact on their future success and happiness.  

Here we will explore some ways to help parents identify their children’s entrepreneurial potential. 

  1. Foster a growth mindset: A growth mindset is essential for entrepreneurship. Teach your child that failure is a part of the learning process and that they should embrace challenges as opportunities for growth. Encourage them to take risks and learn from their mistakes. 
  1. Teach financial literacy: Understanding money and finances is crucial for any entrepreneur. Teach your child about budgeting, saving, and investing. Help them set up a savings account and encourage them to track their expenses. This knowledge will lay a strong foundation for their future entrepreneurial endeavours. 
  1. Provide entrepreneurial role models: Introduce your child to successful entrepreneurs and business leaders. Share stories of their journeys and the challenges they faced. This exposure will inspire and motivate your child to pursue their own entrepreneurial dreams. 

Jovia Nassuna Kintu (Anzisha Fellow 2021) is a Ugandan entrepreneur from Kampala. Her motivation for starting Kia Cosmetics came from her own struggle with burns caused by chemicals in haircare products. She saw a need for affordable and safe alternatives and decided to take matters into her own hands. While initially serving a primarily Ugandan client base, Jovia has managed to expand her reach during the Covid-19 pandemic. She has secured placements with online shopping platforms such as CarteHub and Affiato, making it easier for customers to access Kia products from anywhere. Through Kia Cosmetics, Jovia has also created several job opportunities for young people, contributing to the growth of her community. Jovia plans to expand her product lines to include options for kids and men, ensuring that everyone can benefit from the safe and affordable products that Kia Cosmetics has to offer. Learn more about Jovia on

  1. Encourage networking and collaboration: Entrepreneurship often involves working with others and building a network of contacts. Encourage your child to participate in group projects, clubs, or extracurricular activities where they can collaborate with peers and develop their networking skills. 

WATCH this video in our new series, Navigating the Journey: Raising Young Entrepreneurs of parents of Anzisha fellows who share their insights on how to recognise a future job-creator in your child! 

Additionally, you should encourage your child to develop a strong work ethic, emphasizing the importance of dedication and commitment to their goals. Teach them that success rarely comes overnight, and that hard work is often the key to achieving their entrepreneurial dreams. By instilling this mindset early on, you are setting them up for long-term success. 

Remember, entrepreneurship is a journey filled with ups and downs, and setbacks are inevitable. By teaching them how to learn from their mistakes and view failures as opportunities for growth, you are fostering a resilient mindset that will serve them well throughout their entrepreneurial endeavors. 

Lynn Brown
Lynn Brown
Lynn is a content marketer that focuses on brand storytelling through digital platforms. Skilled in a background of web development, search engine optimization and content production, Lynn is excited to utilize over 10 years’ experience in digital marketing to help grow the ecosystems that support Africa’s very young entrepreneurs to ensure their success.

Resources to Download

Newest Resources

Subscribe to our newsletter

To be updated with all the latest news, offers and special announcements.

Stay Connected





Latest Articles


Get instant access to a library of resources that can help you and any young entrepreneur you know build their own enterprise!