About Anzisha’s Case Studies
Through this series, we seek to illustrate to youth that entrepreneurship, as a career choice, is within their reach. While we designed the catalogue primarily for use in high schools and at the undergraduate level, the cases could serve as foundational texts or enrichment tools in other settings. Our goal is to enable the success of the case method in the context of youth entrepreneurship.
About the Entrepreneur
Growing up in a family where entrepreneurship runs in the blood, Ivo Bonfim was surrounded by a culture of self-employment from his mother's side. Throughout his upbringing, he observed how almost everyone in his family was involved in entrepreneurship in some form. This familial environment left a profound impact on Ivo, shaping his mindset and aspirations.
Visit’s Ivo’s profile on Anzishaprize.org https://anzishaprize.org/fellows/ivo-bonfirm/